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Su Krizini Çerçevelemek: Halkla İlişkiler Pratiği Olarak Çevre Sponsorluğu

Yıl 2023, Cilt: 6 Sayı: 3, 723 - 738, 30.09.2023
https://doi.org/10.35341/afet.1247263

Öz

Son yılların popüler bir halkla ilişkiler pratiği olarak, kurumlar iklim değişikliği, sürdürülebilirlik, küresel ısınma ve su krizi gibi çevre sorunlarına yönelik farkındalıkları artırmak için çevre sponsorlukları gerçekleştirmektedir. Çevreyle ilgili gerçekleştirilen etkinliklerin ayni veya nakdi olarak desteklenmesi olarak tanımlanabilecek olan çevre sponsorluğu, kurumlara çevresel sorunları tespit etme, soruna ilişkin çözüm üretme ve kamu kategorilerini harekete geçirme konusunda iletişimsel bir mecra sunmaktadır. Bu potansiyeline rağmen, halkla ilişkiler literatüründe çevre sponsorluğuna yönelik çalışmaların azlığı dikkat çekicidir. Özellikle, çevre sponsorluklarına yönelik eleştirel çalışma henüz bulunmamaktadır. Bu çerçevede, bu çalışma çevre sponsorluğunu eleştirel bir yaklaşımla incelemeyi amaçlamaktadır. Bir bulaşık deterjanı markasının sponsoru olduğu ve su krizi ile ilgili olarak çekilmiş olan 25 Litre belgeselinin çevre sponsorluğu örneği olarak ele alındığı çalışmada çerçeveleme analizi kullanılmıştır. Belgesel; çevresel bir soruna odaklanması, bir belgesel kanalı ile bir deterjan markasının iş birliğiyle hazırlanması ve sektörün önde gelen ödül törenlerinde birden çok ödüle layık görülmesi gerekçeleriyle, çevre sponsorluğu örneği olarak seçilmiştir. Çerçeveleme analizi için Snow ve Benford’un “çerçeveleme süreçleri” ve Gamson & Modigliani’nin ve Zoch vd.’nin “çerçeveleme araçları” takip edilmiştir. Analiz sonucunda, belgeselde su krizinin teşhisi için “Nüfus ve Bireysel Su Ayak İzinin Artışı Çerçevesi”nin, çare olarak “Bireysel Tasarruf Çerçevesi”nin, güdüleyici unsur olarak ise “Distopik Gelecek Çerçevesini”n kullanıldığı ortaya konmuştur. Çalışma, su krizinin sorumlusu olarak bireysel tüketimi, su krizinin çözümü olarak bireysel tasarruf girişimlerini öne çıkaran belgeselin sanayinin su krizindeki rolünü ikinci plana ittiğini ve kurumsal öneriler sunmak yerine su krizinin sorumluluğunun büyük bir bölümünü bireylere yükleyerek su krizinin ekonomik ve politik boyutunu göz ardı ettiğini ileri sürmektedir.

Kaynakça

  • Anaç, S., Özçakal, E. ve Pamuk Mengü, G. (2011). Sanal su kavramı ve su yönetiminde önemi. Ege Üniversitesi Ziraat Fakültesi Dergisi, 48 (2): 159-164.
  • Altan, K., Teksoy, A. ve Akal Solmaz, S. K. (2020). Türkiye’de yağış ve sıcaklığın su kaynakları, tarımsal ürün verimi ve su politikalarına etkisi. Uludağ Üniversitesi Mühendislik Fakültesi Dergisi, 25(3): 1253-1270. DOI: 10.17482/uumfd.787493
  • Atanasova, D. (2019). Moving society to a sustainable future: The framing of sustainability in a constructive media outlet. Environmental Communication, 13(5): 700-711. https://doi.org/10.1080/17524032.2019.1583262
  • Bell, S. (2009). The driest continent and the greediest water company: Newspaper reporting of drought in Sydney and London. International Journal of Environmental Studies, 66 (5): 581-589. DOI: 10.1080/00207230903239220
  • Biswas, A. K. ve Tortajada, C. (2019). Water crisis and water wars: myths and realities. International Journal of Water Resources Development, 35 (5): 727-731. https://doi.org/10.1080/07900627.2019.1636502
  • Börü, S. ve Toprak, Z. F. (2022). Yağmur suyu hasadı literatürü üzerine bir inceleme. Türk Hidrolik Dergisi, 6 (1): 42-50.
  • Clair, R. P., Fox, R. L. ve Bezek, J. L. (2009). Viewing film from a communication perspective: film as public relations, product placement, and rhetorical advocacy in the college classroom. CTAMJ, 36: 69-86.
  • Darmon, K., Fitzpatrick, K. ve Bronstein, C. (2008). Krafting the obesity message: a case study in framing and issues management. Public Relations Review, 34: 373-379.
  • Diprose, K., Fern, R., Vanderbeck, R. M., Chen, L., Valentine, G., Liu, C. ve McQuaid, K. (2018). Corporations, consumerism and culpability: Sustainability in the British Press. Environmental Communication, 12 (5): 672-685. DOI: 10.1080/17524032.2017.1400455
  • Doğan, M. ve Sever, Z. (2023). Sürdürülebilirlik ve suyun önemi. Avrasya Sosyal ve Ekonomi Araştırmaları Dergisi, 10(1): 176-192.
  • Druckman, J. N. (2001). The Implications of framing effects for citizen competence. Political Behavior, 23(3): 225-256.
  • du Plessis, N. ve Grobler, A. (2014). Achieving sustainability through strategically driven CSR in the South African retail sector. Public Relations Review, 40 (2): 267-277. https://doi.org/10.1016/j.pubrev.2013.11.009
  • Entman, R. M. (1993). Framing: Towards clarification of a fractured paradigm. Journal of Communication, 43(4): 51-58. https://doi.org/10.1111/j.1460-2466.1993.tb01304.x
  • Gamson, W. A. ve Modigliani, A. (1989). Media discourse and public opinion on nuclear power: A constructionist approach. American Journal of Sociology, 95(1): 1-37.
  • Goffman, E. (1974). Frame analysis: An essay on the organization of experience. Boston, Northeastern University Press.
  • Hallahan, K. (1999). Seven Models of Framing: Implications for public relations. Journal of Public Relations Research, 11(3): 205-242.
  • Hansen, A. (2015). Communication, media and the social construction of the environment. İçinde: Hansen A ve Cox R (eds.), The Routledge Handbook of environment and communication, New York, Routledge, ss 26-38.
  • Hon, L. (2016). Social media framing within the Million Hoodies Movement for Justice. Public Relations Review, 42(1): 9-19.
  • Jurin, R. J., Roush, D. ve Danter, J. (2010). Environmental communication: Skills and principles for natural resource managers, scientists, and engineers. New York, Springer
  • Kilborn, R. (2006). A marriage made in heaven or in hell? Relations between documentary filmmakers and PR practitioners. İçinde: L’Etang, J & Pieczka, M (Eds.), Public relations: Critical debates and contemporary practice, New York, Lawrence Erlbaum, ss. 187-204.
  • L’Etang, J. (1999). John Grierson and the public relations industry in Britain. Screening the past: An international electronic journal of visual media and history. http://www.screeningthepast.com/issue-7-first-release/john-grierson-and-the-public-relations-industry-in-britain/ (Son Erişim: 20.01.2023)
  • Mitra, R. (2011). Framing the corporate responsibility-reputation Linkage: The case of Tata Motors in India. Public Relations Review, 37: 392-398.
  • Okay, A. (2012). Sponsorluk. İstanbul, Der Yayınları.
  • Öz, M. ve Ceran, Y. (2022). Su muhasebesi ve Türkiye’de güncel durum. Journal of Yasar University, 17(68): 913-929.
  • Park, H. ve Reber, B. H. (2010). Using Public Relations to promote health: A framing analysis of public relations strategies among health associations, Journal of Health Communication, 15(1): 39-54.
  • Pompper, D. (2015). Corporate social responsibility, sustainability and public relations: Negotiating multiple complex challenges. London, Routledge.
  • Pompper, D. (2018). (ed). Corporate Social Responsibility, Sustainability, and Ethical Public Relations: Strengthening Synergies with Human Resources. UK, Emerald Publishing.
  • Scheufele, A. D. (1999). Framing as theory of media effects. Journal of Communication, 49(1): 103-122.
  • Sivakumar, B. (2011). Water crisis: From conflict to cooperation: An overview. Hydrological Sciences Journal, 56(4): 531-552. https://doi.org/10.1080/02626667.2011.580747
  • Snow, D. A., ve Benford, R. D. (1988). Ideology, frame resonance and participant mobilization. International Social Movement Research, 1: 197-218.
  • Steyn, B. ve Niemann, L. (2014). Strategic role of public relations in enterprise strategy, governance and sustainability: A normative framework. Public Relations Review, 40 (2): 171-183. https://doi.org/10.1016/j.pubrev.2013.09.001
  • Stokes, A. Q. ve Holloway, R. L. (2009). Documentary as an activist medium: The Wal-Mart Movie. İçinde: Heath, RL, Toth EL & Waymer, D (eds.), Rhetorical and critical approaches to public relations II, New York, Routledge, ss. 343-359.
  • Tapan, A. (2023). Markaların yeşil reklam stratejilerinin dijital etkileşiminde “vicdan azabı” duygusunun rolü. Yeni Medya, 13: 310-336. https://doi.org/10.55609/yenimedya.1171503
  • Thompson, G. (2019). Filmic public relations for a global audience: The United Nations and The Blue Vanguard. Public Relations Review, 45 (2): 267-274. https://doi.org/10.1016/j.pubrev.2018.03.001
  • Turancı, E. (2021). Kurumsal sosyal sorumluluk bağlamında modada geri dönüşüm ve sürdürülebilirlik: Göstergebilimsel bir analiz. Erciyes İletişim Dergisi, 8 (1): 347-371. https://doi.org/10.17680/erciyesiletisim.801002
  • URL 1, https://www.kureselamaclar.org/wp-content/uploads/6_Temiz_Su_ve_Sihhi_Kosullar.pdf (Son Erişim: 20.01.2023).
  • URL 2, iwa-network.org/groups/public-and-customer-communications/ (Son Erişim: 20.01.2023)
  • URL 3, https://www.natgeotv.com/tr/belgeseller/natgeo/25-litre (Son Erişim: 11.01.2023).
  • URL 4, https://iabtr.org/finish-25-litre (Son Erişim: 11.01.2023).
  • URL 5, https://iabtr.org/ffinish-turkiyenin-suyu (Son Erişim: 11.01.2023).
  • URL 6, https://www.youtube.com/watch?v=w4pPjndoxKc (Son Erişim: 20.01.2023).
  • URL 7, https://www.bbc.com/turkce/haberler/2012/04/120406_water_shortage (Son Erişim: 08.09.2023).
  • UN Water (2021). Summary Progress Update 2021: SDG 6 – water and sanitation for all. Geneva, Switzerland.
  • Voci, D., Bruns, C. J., Lemke, S. ve Weber, F. (2020). Framing the end: Analyzing media and meaning making during Cape Town’s Day Zero. Frontiers in Communication, 5: 1-12. DOI: 10.3389/fcomm.2020.576199. https://doi.org/10.3389/fcomm.2020.576199
  • Weder, F. (2021). Strategic problematization of sustainability reframing dissent in strategic communication for transformation. Public Relations Inquiry, 11(3): 1-24. https://doi.org/10.1177/2046147X211026857
  • Weder, F., Voci, D. ve Vogl, N. C. (2019). (Lack of) Problematization of water supply use and abuse of environmental discourses and natural resource related claims in German, Austrian, Slovenian and Italian Media. Journal of Sustainable Development, 12 (1): 39-54.
  • Xifra, J. ve Girona, R. (2012). Frank Capra’s Why We Fight and film documentary discourse in public relations. Public Relations Review, 38 (1): 40-45. https://doi.org/10.1016/j.pubrev.2011.12.003
  • Yozgat, C. (2020). Suyun bir insan hakkı olarak değerlendirilmesi. Hukuk Fakültesi Dergisi, 2: 507-545.
  • Zoch, L. M., Collins, E. L., Sisco, H. F. ve Supa, D. H. (2008). Empowering the activist: using framing devices on activist organizations’ web sites. Public Relations Review, 34: 351-358.

Framing the Water Crisis: Environmental Sponsorship as a Public Relations Practice

Yıl 2023, Cilt: 6 Sayı: 3, 723 - 738, 30.09.2023
https://doi.org/10.35341/afet.1247263

Öz

As a popular public relations practice of recent years, organizations carry out environmental sponsorships to raise awareness about environmental problems such as climate change, sustainability, global warming and water crisis. Environmental sponsorship, which can be defined as the in-kind or financial support of activities about environment, provides a communicative medium for organizations to identify environmental problems, find solutions to the problems and mobilize the publics. Despite its potential, the scarcity of studies on environmental sponsorship in the public relations literature is remarkable. There is no critical study on environmental sponsorships in the literature, either. In this context, this study aims to examine environmental sponsorships with a critical approach. Framing analysis was used in the study, in which the documentary titled 25 Litre (25 Liters) sponsored by a dish soap brand about the water crisis, was taken as an example of environmental sponsorship. The documentary was chosen as an example of environmental sponsorship because it focused on an environmental problem, was co-produced with a documentary channel and a detergent brand, and was deemed worthy of multiple awards at the leading award ceremonies. For framing analysis, Snow & Benford’s “core framing tasks” and Gamson & Modigliani’s and Zoch et al.’s “framing devices” were followed. As a result of the analysis, it was revealed that the “Population and Individual Water Footprint Growth Framework” was used to diagnose the water crisis, the “Individual Austerity Framework” as a solution, and the “Dystopian Future Framework” as a motivational element. The study argues that the documentary ignores the role of industry in the water crisis, and it overlooks the economic and political dimension of the water crisis by placing a large part of the responsibility of the water crisis on individuals instead of presenting institutional suggestions.

Kaynakça

  • Anaç, S., Özçakal, E. ve Pamuk Mengü, G. (2011). Sanal su kavramı ve su yönetiminde önemi. Ege Üniversitesi Ziraat Fakültesi Dergisi, 48 (2): 159-164.
  • Altan, K., Teksoy, A. ve Akal Solmaz, S. K. (2020). Türkiye’de yağış ve sıcaklığın su kaynakları, tarımsal ürün verimi ve su politikalarına etkisi. Uludağ Üniversitesi Mühendislik Fakültesi Dergisi, 25(3): 1253-1270. DOI: 10.17482/uumfd.787493
  • Atanasova, D. (2019). Moving society to a sustainable future: The framing of sustainability in a constructive media outlet. Environmental Communication, 13(5): 700-711. https://doi.org/10.1080/17524032.2019.1583262
  • Bell, S. (2009). The driest continent and the greediest water company: Newspaper reporting of drought in Sydney and London. International Journal of Environmental Studies, 66 (5): 581-589. DOI: 10.1080/00207230903239220
  • Biswas, A. K. ve Tortajada, C. (2019). Water crisis and water wars: myths and realities. International Journal of Water Resources Development, 35 (5): 727-731. https://doi.org/10.1080/07900627.2019.1636502
  • Börü, S. ve Toprak, Z. F. (2022). Yağmur suyu hasadı literatürü üzerine bir inceleme. Türk Hidrolik Dergisi, 6 (1): 42-50.
  • Clair, R. P., Fox, R. L. ve Bezek, J. L. (2009). Viewing film from a communication perspective: film as public relations, product placement, and rhetorical advocacy in the college classroom. CTAMJ, 36: 69-86.
  • Darmon, K., Fitzpatrick, K. ve Bronstein, C. (2008). Krafting the obesity message: a case study in framing and issues management. Public Relations Review, 34: 373-379.
  • Diprose, K., Fern, R., Vanderbeck, R. M., Chen, L., Valentine, G., Liu, C. ve McQuaid, K. (2018). Corporations, consumerism and culpability: Sustainability in the British Press. Environmental Communication, 12 (5): 672-685. DOI: 10.1080/17524032.2017.1400455
  • Doğan, M. ve Sever, Z. (2023). Sürdürülebilirlik ve suyun önemi. Avrasya Sosyal ve Ekonomi Araştırmaları Dergisi, 10(1): 176-192.
  • Druckman, J. N. (2001). The Implications of framing effects for citizen competence. Political Behavior, 23(3): 225-256.
  • du Plessis, N. ve Grobler, A. (2014). Achieving sustainability through strategically driven CSR in the South African retail sector. Public Relations Review, 40 (2): 267-277. https://doi.org/10.1016/j.pubrev.2013.11.009
  • Entman, R. M. (1993). Framing: Towards clarification of a fractured paradigm. Journal of Communication, 43(4): 51-58. https://doi.org/10.1111/j.1460-2466.1993.tb01304.x
  • Gamson, W. A. ve Modigliani, A. (1989). Media discourse and public opinion on nuclear power: A constructionist approach. American Journal of Sociology, 95(1): 1-37.
  • Goffman, E. (1974). Frame analysis: An essay on the organization of experience. Boston, Northeastern University Press.
  • Hallahan, K. (1999). Seven Models of Framing: Implications for public relations. Journal of Public Relations Research, 11(3): 205-242.
  • Hansen, A. (2015). Communication, media and the social construction of the environment. İçinde: Hansen A ve Cox R (eds.), The Routledge Handbook of environment and communication, New York, Routledge, ss 26-38.
  • Hon, L. (2016). Social media framing within the Million Hoodies Movement for Justice. Public Relations Review, 42(1): 9-19.
  • Jurin, R. J., Roush, D. ve Danter, J. (2010). Environmental communication: Skills and principles for natural resource managers, scientists, and engineers. New York, Springer
  • Kilborn, R. (2006). A marriage made in heaven or in hell? Relations between documentary filmmakers and PR practitioners. İçinde: L’Etang, J & Pieczka, M (Eds.), Public relations: Critical debates and contemporary practice, New York, Lawrence Erlbaum, ss. 187-204.
  • L’Etang, J. (1999). John Grierson and the public relations industry in Britain. Screening the past: An international electronic journal of visual media and history. http://www.screeningthepast.com/issue-7-first-release/john-grierson-and-the-public-relations-industry-in-britain/ (Son Erişim: 20.01.2023)
  • Mitra, R. (2011). Framing the corporate responsibility-reputation Linkage: The case of Tata Motors in India. Public Relations Review, 37: 392-398.
  • Okay, A. (2012). Sponsorluk. İstanbul, Der Yayınları.
  • Öz, M. ve Ceran, Y. (2022). Su muhasebesi ve Türkiye’de güncel durum. Journal of Yasar University, 17(68): 913-929.
  • Park, H. ve Reber, B. H. (2010). Using Public Relations to promote health: A framing analysis of public relations strategies among health associations, Journal of Health Communication, 15(1): 39-54.
  • Pompper, D. (2015). Corporate social responsibility, sustainability and public relations: Negotiating multiple complex challenges. London, Routledge.
  • Pompper, D. (2018). (ed). Corporate Social Responsibility, Sustainability, and Ethical Public Relations: Strengthening Synergies with Human Resources. UK, Emerald Publishing.
  • Scheufele, A. D. (1999). Framing as theory of media effects. Journal of Communication, 49(1): 103-122.
  • Sivakumar, B. (2011). Water crisis: From conflict to cooperation: An overview. Hydrological Sciences Journal, 56(4): 531-552. https://doi.org/10.1080/02626667.2011.580747
  • Snow, D. A., ve Benford, R. D. (1988). Ideology, frame resonance and participant mobilization. International Social Movement Research, 1: 197-218.
  • Steyn, B. ve Niemann, L. (2014). Strategic role of public relations in enterprise strategy, governance and sustainability: A normative framework. Public Relations Review, 40 (2): 171-183. https://doi.org/10.1016/j.pubrev.2013.09.001
  • Stokes, A. Q. ve Holloway, R. L. (2009). Documentary as an activist medium: The Wal-Mart Movie. İçinde: Heath, RL, Toth EL & Waymer, D (eds.), Rhetorical and critical approaches to public relations II, New York, Routledge, ss. 343-359.
  • Tapan, A. (2023). Markaların yeşil reklam stratejilerinin dijital etkileşiminde “vicdan azabı” duygusunun rolü. Yeni Medya, 13: 310-336. https://doi.org/10.55609/yenimedya.1171503
  • Thompson, G. (2019). Filmic public relations for a global audience: The United Nations and The Blue Vanguard. Public Relations Review, 45 (2): 267-274. https://doi.org/10.1016/j.pubrev.2018.03.001
  • Turancı, E. (2021). Kurumsal sosyal sorumluluk bağlamında modada geri dönüşüm ve sürdürülebilirlik: Göstergebilimsel bir analiz. Erciyes İletişim Dergisi, 8 (1): 347-371. https://doi.org/10.17680/erciyesiletisim.801002
  • URL 1, https://www.kureselamaclar.org/wp-content/uploads/6_Temiz_Su_ve_Sihhi_Kosullar.pdf (Son Erişim: 20.01.2023).
  • URL 2, iwa-network.org/groups/public-and-customer-communications/ (Son Erişim: 20.01.2023)
  • URL 3, https://www.natgeotv.com/tr/belgeseller/natgeo/25-litre (Son Erişim: 11.01.2023).
  • URL 4, https://iabtr.org/finish-25-litre (Son Erişim: 11.01.2023).
  • URL 5, https://iabtr.org/ffinish-turkiyenin-suyu (Son Erişim: 11.01.2023).
  • URL 6, https://www.youtube.com/watch?v=w4pPjndoxKc (Son Erişim: 20.01.2023).
  • URL 7, https://www.bbc.com/turkce/haberler/2012/04/120406_water_shortage (Son Erişim: 08.09.2023).
  • UN Water (2021). Summary Progress Update 2021: SDG 6 – water and sanitation for all. Geneva, Switzerland.
  • Voci, D., Bruns, C. J., Lemke, S. ve Weber, F. (2020). Framing the end: Analyzing media and meaning making during Cape Town’s Day Zero. Frontiers in Communication, 5: 1-12. DOI: 10.3389/fcomm.2020.576199. https://doi.org/10.3389/fcomm.2020.576199
  • Weder, F. (2021). Strategic problematization of sustainability reframing dissent in strategic communication for transformation. Public Relations Inquiry, 11(3): 1-24. https://doi.org/10.1177/2046147X211026857
  • Weder, F., Voci, D. ve Vogl, N. C. (2019). (Lack of) Problematization of water supply use and abuse of environmental discourses and natural resource related claims in German, Austrian, Slovenian and Italian Media. Journal of Sustainable Development, 12 (1): 39-54.
  • Xifra, J. ve Girona, R. (2012). Frank Capra’s Why We Fight and film documentary discourse in public relations. Public Relations Review, 38 (1): 40-45. https://doi.org/10.1016/j.pubrev.2011.12.003
  • Yozgat, C. (2020). Suyun bir insan hakkı olarak değerlendirilmesi. Hukuk Fakültesi Dergisi, 2: 507-545.
  • Zoch, L. M., Collins, E. L., Sisco, H. F. ve Supa, D. H. (2008). Empowering the activist: using framing devices on activist organizations’ web sites. Public Relations Review, 34: 351-358.
Toplam 49 adet kaynakça vardır.

Ayrıntılar

Birincil Dil Türkçe
Konular Halkla İlişkiler
Bölüm Makaleler
Yazarlar

Ebru Akçay 0000-0002-4792-9680

Yayımlanma Tarihi 30 Eylül 2023
Kabul Tarihi 15 Eylül 2023
Yayımlandığı Sayı Yıl 2023 Cilt: 6 Sayı: 3

Kaynak Göster

APA Akçay, E. (2023). Su Krizini Çerçevelemek: Halkla İlişkiler Pratiği Olarak Çevre Sponsorluğu. Afet Ve Risk Dergisi, 6(3), 723-738. https://doi.org/10.35341/afet.1247263
AMA Akçay E. Su Krizini Çerçevelemek: Halkla İlişkiler Pratiği Olarak Çevre Sponsorluğu. Afet ve Risk Dergisi. Eylül 2023;6(3):723-738. doi:10.35341/afet.1247263
Chicago Akçay, Ebru. “Su Krizini Çerçevelemek: Halkla İlişkiler Pratiği Olarak Çevre Sponsorluğu”. Afet Ve Risk Dergisi 6, sy. 3 (Eylül 2023): 723-38. https://doi.org/10.35341/afet.1247263.
EndNote Akçay E (01 Eylül 2023) Su Krizini Çerçevelemek: Halkla İlişkiler Pratiği Olarak Çevre Sponsorluğu. Afet ve Risk Dergisi 6 3 723–738.
IEEE E. Akçay, “Su Krizini Çerçevelemek: Halkla İlişkiler Pratiği Olarak Çevre Sponsorluğu”, Afet ve Risk Dergisi, c. 6, sy. 3, ss. 723–738, 2023, doi: 10.35341/afet.1247263.
ISNAD Akçay, Ebru. “Su Krizini Çerçevelemek: Halkla İlişkiler Pratiği Olarak Çevre Sponsorluğu”. Afet ve Risk Dergisi 6/3 (Eylül 2023), 723-738. https://doi.org/10.35341/afet.1247263.
JAMA Akçay E. Su Krizini Çerçevelemek: Halkla İlişkiler Pratiği Olarak Çevre Sponsorluğu. Afet ve Risk Dergisi. 2023;6:723–738.
MLA Akçay, Ebru. “Su Krizini Çerçevelemek: Halkla İlişkiler Pratiği Olarak Çevre Sponsorluğu”. Afet Ve Risk Dergisi, c. 6, sy. 3, 2023, ss. 723-38, doi:10.35341/afet.1247263.
Vancouver Akçay E. Su Krizini Çerçevelemek: Halkla İlişkiler Pratiği Olarak Çevre Sponsorluğu. Afet ve Risk Dergisi. 2023;6(3):723-38.